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Cars

Mecum Auctions

Mecum Auctions Announces Dodge as Exclusive Automotive Sponsor

Dodge, America’s mainstream performance brand, and Mecum Auctions announced today that Dodge will be the exclusive automotive sponsor of Mecum Auctions, the world’s largest collector car auction company.
As part of the sponsorship, Dodge branding and vehicles will be featured at Mecum Auction events and some events will include thrill rides in the 707-horsepower Dodge Challenger SRT Hellcat and Charger SRT Hellcat, the fastest, most powerful muscle cars ever, and in the legendary Dodge Viper. In addition, Dodge branding and advertising will run in Mecum Auction properties, including television, print publications, mecum.com website and Mecum Auction catalogs.

  • Sponsorship includes Dodge branding and vehicles at Mecum Auctions events, as well as advertising and branding in Mecum television, print, online and social properties
  • September 8-10 Mecum Louisville 2016 auction attendees will experience Dodge performance and power firsthand with Dodge Charger SRT Hellcat, Challenger SRT Hellcat and Dodge Viper thrill rides
  • Classic Dodge brand muscle cars continue to be hot and set records at Mecum Auctions

“As exclusive automotive sponsor of Mecum Auctions, Dodge has an opportunity to reach a large number of car enthusiasts who share the brand’s passion for performance, muscle cars and heritage,” said Tim Kuniskis, Head of Passenger Cars – Dodge, SRT, Chrysler and FIAT, FCA – North America. “Whether it’s the Dodge Charger and Challenger cars of the ’60s and ’70s popular at today’s auctions, or the special-edition modern Mopar muscle cars available from Dodge and SRT today that are sure to be sought-after collectibles of the future, Dodge and Mecum take great pride in joining together to keep the muscle car legacy alive.”

Through this new sponsorship, Mecum will feature a series of educational and engaging executions for event attendees and viewers at home, kicking off at Mecum Louisville 2016 on September 8-10 at the Kentucky Exposition Center in Louisville, Kentucky. Auction attendees will have the opportunity to experience Dodge performance and power firsthand with thrill rides in Dodge Charger SRT Hellcat, Challenger SRT Hellcat and Dodge Viper vehicles.

“Mecum has long been recognized for being the auction of choice for selling premium American muscle cars, with those boasting the Dodge brand from the late ’60s and early ’70s continuing to command top sales,” said Dana Mecum, President and Founder of Mecum Auctions. “As we have watched Dodge pave the way once again by launching the muscle car back into the American spotlight, this sponsor partnership seems only natural by bringing the leaders of classic and modern muscle together.”

Spurred on by a number of factors, the E-body models built by Dodge during the final two years of the 426 HEMI® engine’s availability in street-production models have proven time and again to be the blue chips of collector investment. Repeatedly reaching into the value territory that has been previously reserved for the legendary prewar classics and the most exclusive European-built sports cars, the E-body ‘owner’s club’ is very small and exclusive and has led the way in muscle car values and helped drive significant growth for Mecum Auctions.

A 1970 Dodge HEMI® Challenger R/T Convertible sold for $1,650,000 at Mecum Kissimmee 2016.

“There is no question that Dodge muscle remains hot and continues to set records, making now a great time for the brand and Mecum Auctions to announce this landmark sponsorship,” Mecum added.

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Cars

Corvette Funfest

Intellitronix to Make First Appearance at Corvette Funfest

The Ohio-based automotive electronics manufacturer Intellitronix will be appearing alongside Mid America Motorworks at this year’s Corvette Funfest in September.

This year marks the 23rd annual Corvette Funfest, a yearly convention aimed at Corvette enthusiasts, restorers, and collectors that’s full of awesome Corvette and classic car products, demonstrations, accessories, and more from companies all over. Intellitronix, a Cleveland-based manufacturer of innovative automotive electronics, will be appearing alongside Mid America Motorworks at this year’s convention.

The company was invited to Funfest earlier this year after striking up a lucrative relationship with Mid America Motorworks. Intellitronix will be showcasing a lot of their best-selling products, including their LED Direct Replacement Corvette Dashes. They’ll be offering free installations, demonstrations, and will even be introducing some new products.

One of the products the team at Intellitronix is most excited to unveil are their new 3D digital dash displays. Their engineering team has been working all year to perfect the design in time to introduce at this year’s Funfest.

Corvette Funfest 2016 is coming up in less than a month. It runs from September 15-18 on Mid America Motorworks’ Corporate Campus in Effingham, Illinois. Head over to the Corvette Funfest website to learn more about the convention and what you can expect to see this year. Don’t miss Intellitronix’s booth at the 23rd Corvette Funfest. Stop by to see professional installations, great Corvette accessories, and new innovative products!

If you want to check out some of what Intellitronix has to offer before the convention, check out their website, where you can browse products and even buy direct from the company.


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Cars

Heritage Run

‘The Drive Home II: The Heritage Run’

From Boston to Detroit, road rally will celebrate America’s automotive heritage during an 11-day, 2,150-mile winter journey through six states

America’s Car Museum (ACM) and the North American International Auto Show (NAIAS) have announced that Boston will be the starting point of “The Drive Home II: The Heritage Run” – an 11-day, 2,150 mile winter road rally, from December 28 to January 7, concluding at the opening of the North American International Auto Show.

American Muscle Car Driving Experience

The Drive Home II (TDH II) will feature ACM’s 1957 Chevrolet Nomad, 1961 Chrysler 300G and 1966 Ford Mustang, all of which completed the first “The Drive Home” in early 2016, from the Museum’s headquarters in Tacoma, Washington to Detroit.

America's Car Museum and the North American International Auto Show Announce 'The Drive Home II: The Heritage Run'. Pictured are the three participating cars, a 1967 Chevrolet Nomad, a 1961 Chrysler 300G and a 1966 Ford Mustang.
America’s Car Museum and the North American International Auto Show Announce ‘The Drive Home II: The Heritage Run’. Pictured are the three participating cars, a 1967 Chevrolet Nomad, a 1961 Chrysler 300G and a 1966 Ford Mustang.

“NAIAS executive director Rod Alberts and I came up with the idea for The Drive Home as a way to celebrate America’s love affair with the automobile and highlight American automotive ingenuity,” said David Madeira, CEO of the newly formed America’s Automotive Trust (AAT), a not-for-profit organization dedicated to securing America’s automotive heritage for future generations. ACM is one of several entities under AAT.

“The Drive Home was so successful, we decided to rev up the cars and do it again,” said Madeira. “We are thrilled that NAIAS is back on board to continue honoring our country’s automotive legacy.”

Enthusiasts and car clubs can join TDH II’s cars and coffee events, happy hours and get-togethers in cities along the tour, including Boston, New York, Washington D.C., Philadelphia, Pittsburgh, Indianapolis and four Michigan cities: Traverse City, Lansing, Birmingham and a big celebration in Detroit.

“Connecting with automotive enthusiasts, young and old, across the country is what makes this drive so special,” said Rod Alberts, NAIAS Executive Director. “Our close partnership with America’s Car Museum allows NAIAS to stay connected with iconic automotive tradition, all while the world’s next generation vehicles and mobility technologies make their world debuts on our global stage in Detroit.”

After the long journey, the three cars will cruise down Woodward Avenue and have a presence at the world’s premier international media automotive show, NAIAS.

“Woodward Avenue is synonymous with America’s automobile heritage, which makes it the perfect final leg of the Drive Home II: The Heritage Run,” said Sam Slaughter, 2017 NAIAS Chairman. “As a lifelong enthusiast myself, I can’t wait to get behind the wheel of one of these beautiful classics and participate in the cross-country journey.”

Joining TDH II once again will be sponsors such as State Farm, Shell, Michelin, Opportunity Detroit, Hagerty and Coker Tire.

“Thanks to our sponsors, the collector car community and enthusiasts all around the country, we’re excited to hit the road again with these vintage cars from the Museum’s collection,” said ACM President and COO Paul E. Miller. “We encourage car lovers to join the events along the way and participate in any of the legs of the journey.”

For more information on The Drive Home II: The Heritage Run, visit americascarmuseum.org.

2017 NAIAS Dates:
The Gallery – Saturday, January 7, 2017
AutoMobili-D – Sunday-Thursday, January 8-12, 2017
Press Preview – Monday-Tuesday, January 9-10, 2017
Industry Preview – Wednesday-Thursday, January 11-12, 2017
Charity Preview – Friday, January 13, 2017
Public Show – Saturday-Sunday, January 14-22, 2017